CattLeLogos is a
Certified Women's
Business Enterprise

CATTLELOGOS CLIENTS:

Bridgekeeper

Juliette Schlucter is a nationally recognized speaker, consultant and patient advocate in the field of family-centered care. She has pioneered programs that give patients and healthcare organizations the language and tools to connect with one another in a way that improves quality, safety and the experience of care -- hence the name BridgeKeeper. She creates bridges between the two very different perspectives.

Recently she decided to create an organization to expand her business and extend her services to a broader market. She came to us to help develop a "Brand" for BridgeKeeper. Juliette wanted to capture the concept of a "bridgekeeper" - the person who helps guide you across the bridge. She was drawn to images of old stone bridges and classic lanterns.

Juliette was great to work with. She is a consummate professional. She was clear on her likes and dislikes and very responsive when we sent her designs or documents to review. After developing a basic logo concept we went on to develop a message platform that captured the essence of her business and outlined key messages as a foundation for her communications. We packaged all of this with an elegant blue linen folder, with inserts about her business. We made these as templates that Juliette could edit herself and than either print a few in her own office or take to a printer for larger runs. We also created a PowerPoint template and a simple web site for BridgeKeeper that used the same design elements.

www.bridgekeeper.org

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